SIGNAGE

Appropriated Signage

HAND PAINTED SIGNAGE WITH URBAN EDGE
Set It Off Murals
Set It Off Murals
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5.064 Google reviews
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Chris Marg profile picture
Chris Marg
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Contacted Andre to come down and paint a mural on our boarded up shopfront. We wanted to let our customers know we were back trading. He did an amazing job. People walking past pop their head in and comment on his work everyday. He got their attention!! Great work Andre. Thankyou.
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Tal Marom profile picture
Tal Marom
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I worked with Andre at Set It Off to design a feature wall for my facility, and he absolutely nailed it. I wanted to create a “chandelier moment” something that made people stop as soon as they walked in, and he brought that vision to life perfectly. Andre was easy to work with, understood exactly what I was after, and delivered something that completely lifts the space. Couldn’t recommend him highly enough.
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Rebecca Jaeger profile picture
Rebecca Jaeger
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Andre has just completed an amazing piece of artwork. He absolutely nailed it. We simply supplied our milestones and areas that I wanted to focus on. What he created was sensational. Great to deal with and communication was on point. Thanks Andre ⭐️⭐️⭐️⭐️⭐️
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Italia Breccione profile picture
Italia Breccione
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Such an incredible mural! The detail and colors are amazing, and the portrait is absolutely striking. Every time I walk past I see something new. A real standout piece that makes the street feel alive.
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R B profile picture
R B
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Amazing design. The intricate details of the artwork is next level! I love my 3rd piece and will keep coming back Thank you x
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Robert Coburn profile picture
Robert Coburn
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Excellent at his craft, and very professional. Can recommend for projects of all sizes / timelines
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Luke Teaute profile picture
Luke Teaute
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⭐️⭐️⭐️⭐️⭐️ Absolutely incredible work! I had a rugby mural painted in my pool house, and I couldn’t be happier with how it turned out. The detail, colors, and energy in the artwork are outstanding — it truly captures the spirit of the game and has become the centerpiece of the whole space. The artist was professional, easy to work with, and clearly passionate about his craft. Every time I walk past the mural, I’m blown away by the quality. Highly recommend to anyone looking for a one-of-a-kind piece of art! Thank you so much Andre!
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Brandi Ujcic profile picture
Brandi Ujcic
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Andre! Wow. The mural is phenomenal. The way you can bring ideas to life. It’s so much better than anything I could have imagined! Just a lovely guy to talk to. The work speaks for itself.
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Filomena Hadfield profile picture
Filomena Hadfield
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Could not recommend Andre enough - from the first communications we had, the design phase right through to delivery of the final piece he has been incredibly helpful, responsive and very accommodating. On top of that he is an incredible artist - how he produces what he does is inspiring. Love his work, his work ethic, professionalism and humbleness - cannot wait to get him back to do a few more things for us!
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Yee Tran profile picture
Yee Tran
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Was a pleasure working with Andre from Set It Off. He was extremely professional and brought my vision to life! With the very few photos I had sent to him, not only did he manage to incorporate them well together but also gave it character. Couldn't be happier with the final product, highly recommend!

What Is Appropriated Signage?

Signage With a Twist

Appropriated signage refers to hand painted artwork that integrates directly with architectural surfaces. Unlike printed signs or decals that sit on top of a surface, these signs are designed to become part of the building itself, drawing from street art, graffiti, and custom typography to make a statement that lasts.

Each piece is custom designed with your brand, environment, and audience in mind. It may be subtle or bold, minimalist or expressive. It’s always site specific, layered with intention, and rich in visual character.

This style is ideal for businesses wanting signage that feels embedded, not stuck on. It’s a form of visual identity that’s artful, atmospheric, and original.

  • Shopfronts and roller doors

  • Bars, cafés, breweries, and music venues

  • Office receptions and studios

  • Laneways and warehouse façades

  • Pop-up activations or street-level campaigns

  • Factory Fit Out Backgrounds

  • TV Set Backdrops

  • Artistic consultation & concept design

  • Custom typography styles

  • Hand-drawn letterforms with personality

Graffiti Sign Writer - Motivational Words Over Logo
Graffiti Sign Writer – Motivational Words Over Logo
Appropriated Signage

Appropriated Signage Example – Entryway

 

Designed to Belong, Built to Last

Signage that integrates into the space, not just placed on it.

Appropriated Signage

Appropriated signage does more than label a business, it becomes part of its physical identity. Whether it’s painted directly onto brick, timber, metal, or rendered walls, the goal is always the same; to make the artwork feel like it was meant to be there from the beginning. The signage merges with its environment, echoing the textures, tones, and materials of the space around it.

Each project begins with a clear understanding of site and story. I consider the architectural lines, surface condition, lighting, and audience before designing the composition. Whether bold and attention grabbing or subtle and refined, the personalised graffiti art signage is crafted to enhance while not overpowering the space. Every applied colour is intentional, ensuring the result is authentic to both brand and environment.

Typography plays a central role in this process. I use custom hand lettered forms, ranging from graffiti styles and retro block work to minimal scripts. That can bring character and individuality to each sign. This isn’t off the shelf lettering. It’s custom artwork that gives your brand a voice through form, rhythm, and visual tone.

Appropriated signage doesn’t fade into the background and it doesn’t follow a template. It offers something more personal and more permanent, painted with care, adapted to context, and built to last the ever changing art trends.

Appropriated Signage Portfolio

Graffiti Sign Writer for Bold, Site Specific Identity

Hand painted signage that brings energy, texture and individuality to your space.

Featured Projects: Hand-Painted Signage in Context

Where Signage is Integrated
Graffiti Signage

Hair Salon Interior Signage & Mural

 

This salon feature wall was designed around a client selected greyscale portrait, accented with pink and purple tones for a soft stylish pop behind the waiting area. On the right hand side, a hand painted logo was seamlessly integrated into the mural, merging branding with art. Every element was balanced to work with the salon’s layout, lighting, and furniture, resulting in signage that feels like an intentional part of the space.

Graffiti Sign Writer - Meeting Room Feature Wall

Monochromatic Office Mural

Graffiti Sign Writer - Meeting Room Feature Wall

Monochromatic Office Mural

This office wall was transformed using custom graffiti style typography, painted in a monochromatic palette to suit the company’s clean, contemporary aesthetic. The design features a bold horizontal layout with hand painted buildings, tailored specifically to the dimensions and usage of the wall. Rather than applying a logo as an afterthought, this project treated text as a central visual element. Delivering signage that communicates identity while remaining architectural in tone.

This approach allowed the signage to feel like an intentional part of the workspace, rather than a separate branding element. By using graffiti style effects with the typography and adapting it to fit the architecture of the room, the mural adds creative energy without overwhelming the clean lines of the interior. It reinforces brand presence in a subtle yet striking way.

Graffiti Signage - Corporate Setting

Creative Office Interior

Custom Wall Art - Meeting Room Feature Wall

Creative Office Interior – Walk Around

In this corporate setting, I created a full length mural that blends bold typographic graffiti lettering with a neutral industrial palette. Painted directly onto the interior partition wall, the lettering spans one side with logo on the other. Wrapping around the workspace to reflect the company’s values through a powerful hand painted statement. Rather than using decals or applied signage, this piece shows how brand identity can be delivered through custom mural feature art work that fits both the wall and the workplace culture.

Positioned within a pharmaceutical office setting, the artwork balances professionalism with personality. Offering both staff and clients an inspiring visual backdrop that encourages collaboration, innovation, and a more memorable day to day experience.

These projects show how hand painted signage can adapt to different settings, from creative salons to modern office spaces, while staying true to the principles of appropriated signage; contextual, deliberate, and artistically executed.

Appropriated Signage FAQs

Are you a graffiti sign writer or mural artist?

Both. As a professional graffiti sign writer and muralist, I combine large-scale wall painting with lettering and signage expertise. The result is signage that communicates clearly while adding an artistic, street-smart edge to your space.

Is this service suitable for both indoor feature walls and exterior walls?

Yes. Whether it’s an indoor feature wall or an exterior surface exposed to weather, I tailor the materials and clear coat finishes to suit the conditions. Graffiti signage can be applied to brick, concrete, metal, timber, and more.

Can you replicate or design graffiti typography?

Absolutely. I work with both existing typefaces and custom graffiti typography, using hand-drawn forms that bring personality and edge to your signage. From clean blockwork to stylised tags, every letterform is created with balance, rhythm, and brand alignment in mind.

Do you offer custom shopfront signage?

Yes, I specialise in custom shopfront signage using graffiti-inspired techniques and fine art finishes. Whether it’s a roller door, rendered façade, or brick wall, the signage is designed to enhance your frontage and reflect your brand’s tone with originality.

What is appropriated signage?

Appropriated signage is a form of hand-painted signage that is designed to blend seamlessly into its environment. Unlike vinyl or printed graphics, it becomes a permanent part of the wall or surface. This style is ideal for businesses wanting signage that feels architectural, intentional, and visually rich.

Hand-Painted Branding Integrated Into Custom Hotel Mural

Collections Imagine Hotel
Hand-Painted Branding Integration
Hand-Painted Branding Integration
Hand-Painted Branding Integration
Hand-Painted Branding Integration
Hand-Painted Branding Integration
Hand-Painted Branding Integration

This bespoke hotel mural went beyond decorative art. It became an extension of the brand itself. Instead of applying logos or using digital prints, I took the hotel’s graphic pattern and hand painted it directly into the mural. The branding was treated as a design element rather than an afterthought, blending subtly with the cityscape and layered background. The result was clean and cohesive, with the corporate identity woven into the walls in a way that felt deliberate.

By merging fine art techniques with branded pattern work, the piece delivered more than visual impact, it created a tailored interior experience. This is the essence of appropriated signage; allowing branding to live within a mural naturally, without compromising the flow or feel of the space. It’s a more sophisticated alternative to standard signage, one that anchors identity in design while elevating the overall atmosphere.

Collections_Hotel_Interior_Wall Art_Style_Guide
Hand-Painted Branding Integration
Hand-Painted Branding Integration
Hand-Painted Branding Integration